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Hearts · Pearls · Metallics · Custom Mixes

Valentine’s Day Sprinkles

Valentine’s Sprinkles That Steel Hearts

Valentine’s Day comes with affection and sweet treats. On this day, every baker knows that presentation wins over customers. With the touch of the perfect topping, any bake can be turned into a masterpiece. Upgrade your baking range with our Valentine-themed sprinkles.

BakeryDeco produces stunning sprinkles that make the bakes unforgettable. The toppings are engineered to boost your sales. With years of experience as industry wholesalers, we understand and provide what our clients need.

We accommodate all sorts of businesses, whether they’re commercial or seasonal, and deliver our remarkable blends of charm that make holidays memorable.

Valentine’s 2027: Sunday 14 FebBulk & private labelNo colour bleed on icingRed No. 3-free reds for the US

Valentine’s Day 2027 falls on a Sunday — book production early to stock the full February weekend.

Valentine's Day sprinkles mix MX-217 with red, pink and white hearts, white jimmies and pink sugar pearls from BakerydecoMX-217 Valentine heart mix
Valentine’s 2027
Sunday, 14 February
Signature palette
Deep red, soft pink, white, gold & silver
Order size
Any size — bakery to retail program
Production lead time
15-60 days

A Creative Charm in Every Sprinkle

Our creative products can turn Valentine’s Day into the perfect canvas for bakers to create magic. The palette of shimmering metallics, deep reds, whites, and soft pink sprinkles has everything you need on this day. Every right combination of colors, shapes, and textures forms emotional bonds and creates sweet memories.

The Valentine Palette

Deep redSoft pinkHot pinkWhiteMetallic goldMetallic silver

Valentine Shapes Buyers Ask For

Solid heartsOpen heartsPearlised heartsLipsXO lettersRosesStarsCustom mold
Swatches are screen approximations. Send a Pantone reference or a physical sample and we match it in production.

Valentine’s Day Sprinkles at a Glance

ProductEdible sugar sprinkles and shaped toppings for Valentine’s Day
FormatsHeart sprinkles, sugar pearls, nonpareils, confetti, metallic accents, jimmies, sanding sugar, custom mixes
PaletteDeep red, soft pink, hot pink, white, metallic gold and silver
PerformanceKeeps shape, no colour bleed, stays crisp on moist icing and whipped cream
CustomisationColour matching, shapes, textures, mix ratios, packaging sizes
Order sizeCommercial and seasonal orders of any size
BuyersCommercial bakeries, retailers, global brands
Valentine’s 2027Sunday 14 February; Galentine’s Day Saturday 13 February
US colour ruleFD&C Red No. 3 not permitted in food after 15 January 2027

Plan Your Valentine’s 2027 Sprinkle Program

Valentine product hits shelves right after the Christmas reset, so the order window closes in the busiest weeks of the year. Work backwards from your shelf date, not from 14 February.
  1. 1

    Brief & colour lock

    Choose formats, palette, shapes and pack. Colour matches and custom molds start here.

  2. 2

    Samples & approval

    Approve colour, shape and mix samples against your reference. Sample lead time: [ state ].

  3. 3

    Bulk production

    Batch production with consistent colour and shape. Production lead time: [ state ].

  4. 4

    Ship before the reset

    Sea or air freight timed so stock lands before your post-Christmas changeover.

  5. 5

    On shelf for February

    Stock in place for the run-up weekend and Sunday 14 February 2027.

Valentine’s Day 2027 — Sunday 14 February

The biggest Valentine’s on record

US consumers planned a record $29.1 billion for Valentine’s Day 2026, and candy was the most popular gift at 56%, according to the National Retail Federation’s annual survey. Decorated bakes ride the same demand.

First Valentine’s after the US Red No. 3 deadline

The FDA revoked FD&C Red No. 3 in food with a reformulation deadline of 15 January 2027 — one month before Valentine’s Day. Red and pink shades for US programs are built without Red 3 and declared on the specification sheet.

Our Sprinkle Collection: A Win on Shelves

Every topping doesn’t give the same results. For commercial baking, professionals need products that keep their shape and don’t bleed color. There’s no color loss from packaging to finished bake.
The slow-baked sugar pearls and vibrant jimmies keep their crunch and don’t fade. This premium textural and aesthetic appeal is the basic demand of high-volume businesses.
Holds its shapeHearts and pearls stay defined from pack to finished bake.
No red bleedDeep reds stay put on white buttercream and whipped cream.
Keeps its crunchPearls and jimmies stay crisp instead of softening.

Bestselling Valentine’s Day Sprinkle Bulk Varieties for All Events

Our Valentine’s Day decoration varieties contain heart sprinkles, confetti sprinkles, sanding sugar, sugar pearls, metallic accents, jimmies, nonpareils, and seasonal candy toppings crafted to add colors and crunch on cupcakes, doughnuts, cakes, cookies, and other sweet treats.
Pink pearlised heart shaped sprinkles for Valentine's Day

Heart Sprinkles

The classic, heart-shaped designs are the perfect option for Feb 14, giving an immediate signal of love on cookies, cupcakes, and brownies.

Press Candy range →
Warm pink pearlised crispy sugar pearls

Sugar Pearls

Comes with matte and lustre effects. These stylish round toppings give a luxury look to cakes and gourmet confections.

Sugar Pearls range →

Nonpareils

These small, traditional sugar balls deliver a pleasing, crisp feel and a classic style for cookies.

heart polished confetti sprinkles

Confetti Sprinkles

Thin, multicolor sugar discs with mixed colors of red, pink, and white give a cheerful, modern appearance and full top coverage for frosted desserts.

Confetti range →
Red pearlised crispy jimmies sprinkles

Jimmies

Our traditional, colorful rod toppings provide a gentle crunch and vivid color spread, perfect for donuts and ice-cream toppings.

Jimmies range →
Pink metallic sugar rod sprinkles with a mirror shine

Metallic Accents

Covered in edible metallic layers, these golden and silver sprinkles add a striking shimmer to gourmet seasonal treats.

Metallic Sprinkles range →
Also available for Valentine programs: red and pink sanding sugar for sparkle on cookie edges.

Valentine Mixes From Our Range

Three Valentine blends already in production. Use one as it is, or as the starting point for your own colour and shape ratio.
MX-217 Valentine sprinkle mix with red, pink and white heartsMX-217

Classic red, pink & white hearts

Solid hearts in three shades with white jimmies, pink pearls and sugar crystals — the traditional Valentine look.

MX-219 Valentine sprinkle mix with open hearts and pink pearlsMX-219

Open hearts with pink pearls

Cut-out hearts in red, pink and white with glossy pink pearls and white rods for a softer, romantic finish.

MX-212 Valentine sprinkle mix with hearts, stars and lustre pearlsMX-212

Pink, lilac & red with stars

Hearts, white stars and lustre pearls in pink, lilac, red and yellow — built for Galentine’s and party ranges.

Production & Personalization

Being experienced wholesalers, Bakery Deco knows how modern businesses need more than generic items to stay ahead and competitive in the market. Within a busy industry, uniqueness builds brand loyalty.
Our advanced production units are completely equipped to manage complex formulas, unique shape designs, and customizable color blends to match exactly with your brand’s vision.

Custom Sprinkle Mix: As Exclusive as Your Brand

Rise above your competitors using a unique seasonal mix. Through blending custom colors, textures, and shapes, we enable you to create a one-of-a-kind product which your buyers won’t get anywhere else.
That custom method enables brands to build a unique, limited-time presence and secure a high margin.

Build Your Valentine Mix in Four Steps

Pick one option per step and send it with your inquiry. Your quote and sample come back matched to the brief.
01

Choose Shapes

Pick the hero pieces for the mix.

Solid heartsOpen heartsLipsXOStarsCustom mold
02

Set the Palette

Choose shades or send your reference.

Deep redSoft pinkHot pinkWhiteGoldSilverPantone match
03

Balance the Texture

Combine crunchy and soft pieces.

Sugar pearlsNonpareilsJimmiesConfettiSanding sugarCustom ratio
04

Plan Packaging

Match the pack to your channel.

Shaker bottlesRetail pouchesBulk bagsKit portionsPrivate label
Want ratio, MOQ and packaging detail for a private label blend? See our mix sprinkles page and the custom sprinkle mix guide.

Benefits

What a Valentine sprinkle program does for your range.

Enhance Eye-Catching Impact

Trigger more sales with attractive colors that stand out on your displays and online platforms.

Texture Variety

Keep your buyers hooked by combining crunchy and soft components in a bite.

Baking Durability

Reduce your manufacturing loss by using decorations designed to resist melting and color bleed.

Clean Label Choices

Get formulas which satisfy modern expectations for high-quality needs.

Where Valentine Sprinkles Sell

From the bakery counter to the retail aisle, the same palette moves cupcakes, doughnuts, cookies and kits through February.
Cupcakes topped with hearts shape confetti sprinklesBakery counters

Cupcakes & Cakes

Pink buttercream with hearts and pearls is the fastest Valentine refresh for cupcake, layer cake and bento cake lines.

doughnuts topped with confetti sprinkles and sugar pearlsLimited editions

Doughnuts

Red and pink glazes with heart and confetti toppings turn a core doughnut into a limited February edition.

Sugar cookies baked with colourful pearls sprinklesGift boxes

Cookies & Brownies

Bake-stable jimmies, nonpareils and sanding sugar for sugar cookies, brownies and gifting tins.

Red pearlised sugar pearls for ice cream toppings and cnfetti decoratingRetail & DIY

Ice Cream & Kits

Crunchy pearls and jimmies for sundaes, shakes and retail decorating kits for home bakers and Galentine’s parties.

Bakeries, Retailers & Brands Trust Our Supply

Reliability and consistency are the essentials for a strong supply chain. BakeryDeco is a trustworthy partner for global brands, major retailers, and commercial bakeries around the world.
For seasonal production runs, there’s no room for error. Every detail must be flawless. Even a small sourcing delay can ruin an entire holiday production. This is the reason why our wholesale supply network handles high-volume orders smoothly, without delays.

Why Brands Select Our Sprinkle Mixes?

Businesses select BakeryDeco because our company closes the gap between top-quality products and industrial scale. We provide customizable packaging sizes, full compliance with international food quality standards, and flexible personalized options for colors and shapes.
Our team’s dedication makes us the trusted supplier for brands aiming to boost their seasonal sales.

Commercial Bakeries

Major Retailers

Global Brands

Valentine’s Day Sprinkles Specifications

Core parameters for a Valentine sprinkle program. Values marked [ ] are confirmed per SKU with your quote.
Product typeEdible sugar sprinkles and shaped toppings
FormatsHeart sprinkles, sugar pearls, nonpareils, confetti, metallic accents, jimmies, sanding sugar, custom mixes
Standard coloursDeep red, soft pink, hot pink, white, gold, silver
FinishesMatte, lustre (pearlised), metallic
PerformanceShape retention; no colour bleed; moisture resistant on icing and whipped cream
Colour systemFood-grade colours; Red No. 3-free for the US; declared per market
Custom optionsColour matching, shapes, textures, mix ratios
PackagingCustomizable sizes: shaker bottles, pouches, bulk bags [ confirm net weights ]
Order sizeCommercial and seasonal orders of any size
Shelf life18 months
Allergen statusFormula-specific; the current allergen statement is available on request
HS code1704.90 for sugar confectionery; final classification subject to product composition and destination-country customs requirements

Valentine Packaging for Every Channel

Packaging optionBest forTypical buyer
Shaker bottlesShelf and e-commerce retailRetailers, online stores
Retail pouchesSingle-format and mix SKUsSupermarkets, brands
Bulk bags / cartonsDaily production and repackingBakeries, distributors
Kit portionsDecorating kits and gift boxesKit and gifting brands
Private labelYour artwork and seasonal designRetail and baking brands

From Valentine Brief to Shelf

A clear path from first brief to shelf-ready February stock.
01

Brief

Share market, formats, palette, shapes and pack.

02

Sample

Approve colour, shape and mix samples.

03

Confirm

Lock specification, artwork and quantity.

04

Produce

Batch production with colour and shape checks.

05

Ship

Export documents and on-time delivery.

Documentation Pack for Buyers

  • Certificate of Analysis (COA) per batch
  • Specification sheet per format and colour
  • Colour declaration per destination market
  • Red No. 3-free statement for US red and pink shades
  • Food safety and quality certificates
  • Allergen declaration
  • Export and shipping documents

Explore More Seasonal & Format Ranges

Holiday SprinklesEvery seasonal program in one viewView range →
Mix SprinklesBuild a custom blend and ratioView range →
Press CandyMolded hearts, lips and custom shapesView range →
Sugar PearlsMatte, lustre and metallic pearlsView range →
Metallic SprinklesGold, silver and rose finishesView range →
Custom SprinklesPrivate label mix guide and MOQView range →

FAQs

Answers Valentine buyers ask before placing a seasonal order.

Yes. BakeryDeco offers precise color-matching solutions. Our production team can craft personalized shades of metallics, reds, pinks, or purples to match your seasonal theme.

Yes. We support businesses and commercial bakers and accommodate orders of any size. You can contact our sales department for details.

Yes. These sprinkles have been designed to provide superior moisture resistance. The colors and shapes stay intact without bleeding or melting.

Valentine’s Day 2027 is Sunday 14 February, with Galentine’s Day on Saturday 13 February. Valentine stock usually goes on shelf straight after the Christmas reset, so Bakerydeco recommends locking colours and samples early and planning production and freight back from your shelf date.

Yes. The FDA revoked FD&C Red No. 3 in food with a reformulation deadline of 15 January 2027, one month before Valentine’s Day 2027. Bakerydeco builds red and pink shades for US programs without Red No. 3 and states the colour system on the specification sheet.

Bakerydeco Valentine sprinkles are made to keep their shape and colour from package to finished bake, so deep reds do not bleed into white buttercream, royal icing or whipped cream.

The Bakerydeco Valentine range covers heart sprinkles, sugar pearls, nonpareils, confetti, metallic gold and silver accents, jimmies and sanding sugar, supplied on their own or blended into a custom Valentine mix.

Yes. Bakerydeco blends custom colours, textures and shapes into an exclusive seasonal mix and packs it in customizable sizes under your brand for a limited-edition Valentine range.

[ state sample and production lead time ]. Custom colour matches and new molds add a sample approval step, confirmed with your quote.

Make February Your Strongest Month

Tell us your market, formats, colours and pack. We come back with a quote and samples matched to your Valentine’s 2027 brief.

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